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Avoid the Mall with Merriment on Magazine

by Ryan Sparks

NoDef staffers are suckers for alliteration, so naturally we can’t ignore Merriment on Magazine, the street-long kickoff to the busy holiday shopping season on one of the city's prime local retail corridors. Small businesses can rarely offer up the deep discounts that national chains do or afford full page ads in Da Paper, so the Magazine Street Merchants Association organizes the event  to draw local and regional attention to the unique stores up and down the street. 


This afternoon, each store is offering up their own brand of Christmas cheer and incentives to do more than window shop.


Many spots are offering hot chocolate, wine, cockatils, and bourbon milk punch, but be sure to stock up on free cheese, cookies, and cupcakes so your shopping stroll doesn’t devolve into crawl. There's also plenty of music from jazz trios, keyboardists, and even Ian Neville at Romney Pilates’ grand opening party Saturday evening.  When shopping between General Pershing and General Taylor, keep an ear out for the roving carolers featuring members of the New Orleans Opera Chorus. 


If you prefer beefcake to fruitcake, you’ll want to head to Feet First to meet some of the NOLA firefighters featured in their annual calendar for autographs.  For a different type of masculine charm, the 610 Stompers will be schlocking and signing their own calendar at Fleurty Girl.  You can also get up close and personal with the artists at the New Orleans School of Glassworks and Printmaking Studio who will be offering live demonstrations of their craft. 


Of course, when it comes to Christmas there’s only one man you really need to “comesee,” and that’s Santa.  He will magically appear in two places at once starting: taking requests at Magic Box Toys and posing for pics with your pets at Petcetera.  


For complete listings and times check out  

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Renard Boissiere, Evan Z.E. Hammond, Naimonu James, Wilson Koewing, J.A. Lloyd, Nina Luckman, Dead Huey Long, Alexis Manrodt, Joseph Santiago, Andrew Smith, Cynthia Via, Austin Yde


Art Director

Michael Weber, B.A.


Listings Editor

Linzi Falk

Editor Emeritus

Alexis Manrodt

B. E. Mintz

Stephen Babcock

Published Daily